Global Wellness Day Ambassador – Zinzino Global Partner – CEO & President, Rutherford Mang Entertainment & Media Inc. | Master On-Camera Instructor | 4× Best-Selling Author on Sales, Performance & Grief
In the quiet glow of dawn, Alli Mang kneels beside her mother’s hospital bed, whispering comfort into fading breaths—then, decades later, she steps beneath the studio lights to guide nervous executives into their own breakthroughs. From the stillness of palliative care to the electric hum of live television, Alli’s journey is woven from moments of profound presence: the raw vulnerability of grief that became the heart of The Force of Life, the spark of a gas-station demo revealing the art of listening and pivoting, and the soaring crescendo of a bestseller launch streamed to countless viewers. Each “first moment” she’s embraced—from curling ice to corporate stages—has taught her that true influence blooms when empathy meets expertise. In Alli Mang’s world, every connection is a seed of transformation, and her blueprint for authentic success invites us all to plant, nurture, and watch our own impact unfold.
Early Influences & Education
Born and raised in Canada, Alli Mang’s journey into high-stakes performance and sales began far from the bright lights of broadcast studios. Early on, she served as a nursing assistant in a palliative-care facility—a role that taught her empathy, presence, and the profound importance of human connection during life’s most vulnerable moments. Those lessons in compassion would become the bedrock of her personal philosophy: “What you do today creates your future for tomorrow. Every connection, every action and reaction play a part in affecting your first moment and your reputation.”
Simultaneously curious and driven, Alli designed and launched a national brand of high-performance curling apparel, blending her love for sport with entrepreneurial flair. She then honed her communication skills as an inside sales representative, selling plate steel, mooring chain, and aluminum sheets—industries as technical as they were competitive. Through each role, Alli’s thirst for mastery pushed her deeper into the mechanics of persuasion, performance, and authentic engagement.
Building a Multifaceted Career
By 1998, Alli had amassed the breadth of experience that would fuel her next bold move: founding Rutherford Mang Entertainment and Media Inc. As CEO and President, she transformed her company into a powerhouse of on-camera performance training and live hosting, selling more than $45 million in product over 2,000+ hours of unscripted “live” television. From guest-starring with Mr. T and Jerry O’Connell in TV episodics to becoming North America’s first Ivory Girl for P&G’s Mom-beauty campaign, Alli demonstrated an effortless ability to captivate audiences across mediums.
Her unique skill set—melding corporate sales tactics with theatrical storytelling—led her to teach private clients and Fortune 500 corporations alike as a Master On-Camera Instructor. Over eight years, she guided executives on how to “meaningfully connect” with cameras and audiences, helping them craft authentic narratives that resonated in boardrooms, broadcast studios, and digital platforms.
Parallel to her media and consulting career, Alli compiled her insights into four best-selling books:
- Sold Out – How to Reach Your Full Potential In Sales (Authority Press, Mar 2014) offers 28+ years of performance-tested strategies for natural, high-impact selling.
- Your First Moment Earns You More Moments (Motivational Press, Jan 2015) equips readers with a toolkit for mastering impressions, pitches, and career growth.
- The Force of Life – How to Live Through The Loss of a Loved One (Motivational Press, Jan 2015) shares Alli’s personal journey through grief after losing her mother and sister, offering solace and resilience.
- Moments (forthcoming title) will expand on her “first moment” philosophy, cementing her legacy as a thought leader in authentic engagement.
Thought Leadership & Industry Contributions
Alli Mang’s influence extends far beyond sales floors and television sets. In May 2025, she was named Global Wellness Day Ambassador of Canada, championing holistic well-being under the theme #ReconnectMagenta. Through partnerships with 120 dedicated ambassadors worldwide, she’s leading Canada’s participation in a movement that encourages deeper connections—with self, community, and nature—to foster a balanced life.
Simultaneously, Alli joined Zinzino, a publicly traded Scandinavian health-tech company, as a Global Partner. Leveraging her expertise in persuasive storytelling and brand development, she helps educate individuals on preventive healthcare, personalized nutrition, and data-driven wellness solutions—embodying her belief that every interaction can steer someone toward a healthier future.
Her recent LinkedIn posts exemplify her dynamic thought leadership:
- She deconstructs live-product demonstrations into an art form, reminding audiences that “products are our co-stars” and emphasizing the value of adaptability in the sales pitch.
- She chronicles her role as co-producer of the Amazon #1 bestseller King of the Groove, highlighting the meticulous “ABM (Always Be Marketing) engine” behind a successful live-streamed music special featuring GRAMMY winners.
- She shares excerpts from her books, like the “Infinity Code” principle in Sold Out, urging professionals to “go beyond the finish line” and see every career plateau as a springboard for growth.
- She announces her upcoming Grace in Grief audiobook—her next venture to extend compassion and guidance to those navigating loss nearly two decades after her own.
Through these platforms, Alli models a leadership style that balances strategic rigor with warmth and vulnerability—encouraging audiences to harness both technique and heart in pursuit of excellence.
Voices of Influence
Alli’s colleagues and clients consistently praise her unique leadership blend:
“Alli has become one of my most trusted advisors in areas of Sales Strategy, Business Development, Marketing, and Relationship Management. Her books, video presentations, and social media presence are an everyday part of my business life.”
— Frank Gump, President of The Frank Gump Agency
“She leads with empathy and a results-driven mindset, creating a culture where every team member feels empowered to excel. If you’re looking for a leader passionate about excellence and driving outstanding results, Alli Mang is the person you want in your corner.”
— Fatima Zahra Iazza, Strategic Account Executive, SaaS & AI-Powered Prospecting
“Alli’s leadership style is like Yin and Yang—proven methods combined with a flexible, intuitive demeanor that builds culture and unites people to a common goal.”
— José Ignacio Terrés Mier, Account Executive & Business Consultant, Odoo
These endorsements underscore Alli’s gift for balancing high-performance expectations with authentic human connection—ensuring every “first moment” with her leaves a lasting impression.
Vision for the Future
Looking forward, Alli Mang is expanding her mission to blend wellness, performance, and authentic storytelling across new frontiers:
- Grace in Grief Audiobook (Fall 2025): A narrated companion to The Force of Life, offering immersive guidance for those navigating loss with empathy and actionable insight.
- Global Wellness Day Initiatives: Scaling Canada’s involvement in #ReconnectMagenta events, fostering partnerships that bring holistic well-being to corporate, community, and digital spaces.
- Digital Masterclasses: Launching a series of online courses that teach executives the art of on-camera presence, narrative-driven sales pitches, and personal branding for a post-pandemic, virtual-first world.
- Collaborative Thought Leadership: Co-authoring research on the intersection of performance psychology, sales strategy, and wellness—bridging academic insights with real-world application.
Through each endeavor, Alli remains anchored in her guiding principle: every action today shapes tomorrow’s reputation.
Conclusion
Alli Mang’s journey—from palliative-care corridors to primetime live sales, from curling-gear designer to global wellness ambassador—is a testament to the power of “first moments” and authentic engagement. Her blueprint for success combines strategic acumen, storytelling prowess, and heartfelt compassion, inspiring professionals to seize every opportunity with purpose.
To experience Alli’s blueprint firsthand, connect with her on LinkedIn at linkedin.com/in/allimang, explore her books at allimang.com, or join the #ReconnectMagenta movement at globalwellnessday.org. Your first moment with Alli Mang could very well be your own catalyst for lasting impact.
